Myth Esports Rebrand: A Fresh Look for a Future-Focused Organization

A Fresh Look for a Rapidly Growing Esports Organization

Myth Esports, founded in 2021 in the Netherlands, has quickly established itself as one of the fastest-growing esports organizations in the Benelux region. With a focus on competitive gaming, inclusivity, and innovation, Myth is quickly gaining recognition across Europe. As part of their evolution, I had the opportunity to help them refresh their visual identity through a complete rebrand, shifting from a playful, devil-inspired logo to one that exudes professionalism while maintaining a connection to their roots.

Revitalizing the Logo for a New Chapter

The previous Myth Esports logo, featuring a devil figure, had served its purpose early on but was now seen as a barrier to attracting new sponsors and partners. The challenge was to create a design that reflected the organization’s growth, professionalism, and future ambitions, while still hinting at the past. The rebrand maintains elements of the old logo—ensuring continuity—but presents a more polished, modern aesthetic that aligns with Myth Esports’ current standing in the competitive gaming world.

Shaping the Future of Myth Esports

With their new visual identity, the organization is ready to expand into new horizons, attracting top talent and partners while staying true to their core values. This rebrand reflects Myth’s commitment to excellence and innovation, signaling a bright future for the esports organization. I’m proud to have played a part in this transformation, helping Myth Esports mark the start of a new chapter.

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